Attendee Attributes & Tags

Attendee attributes and tags are essential tools for organizing and managing your event participants in the Amego CMS. These features help you categorize attendees and provide tailored experiences based on their roles, interests, or other defining characteristics.

Using an EMS (Event Management System)

If your event is connected to an Event Management System (EMS):

• Automatic Sync: Attendee types will automatically sync to the Amego CMS based on the data from your EMS.
• Custom Mapping: You can map custom fields from your EMS to attendee tags using the Integrations feature. For more details, visit Mapping Custom Fields.
• Appending Tags: Use the "append tag" function during the mapping process to ensure attendees are appropriately tagged for personalized engagement.

Without an EMS

If your event is not integrated with an EMS, you can still manage attendee attributes and tags manually. Note: if you're using an EMS, the instructions below do not apply since the EMS API integration will overwrite any changes you make in Amego.

Adding Types:

• Navigate to Settings > Attendees > New Attendee Type in the Amego CMS.
• Define attendee types before importing attendees. These types will help segment and organize your attendee list effectively.

Adding Tags:

• Manual Tagging: Tags can be added directly to individual attendee profiles from the profile page. This is useful for small-scale updates or personalized adjustments. This can be done under Settings > Attendees > find the attendee profile > Enter the tag and make sure to hit enter so that the tag appears under Applied Tags.

• Import: Use the attendee import template to include tags in bulk. This allows for efficient tagging when dealing with large attendee lists.

By leveraging attendee attributes and tags, you can enhance the personalization of your event, streamline attendee management, and ensure a seamless experience for everyone involved.